Please describe your business / organization / trade in a few sentences
How can your particular work background help prospects, compared to others in your industry? What’s special about your work experience?
Do you have a slogan or tagline that clearly describes what you offer in terms of benefits or features?
Please describe your potential customers / clients / fans. Pay special attention to their income, interests, gender, age, etc. What sort of customers / clients / fans are you trying to attract?
Why do you want to have a new website, or have your current site redesigned?
Please list the names of five other sites that you like. Why are they attractive to you? [Note: if you are short on time, please feel free to come back to this later. It is an important question to understand your tastes in design style, colors, etc] ?
(Note: if you're short on time, please feel free to come back to this later. It is an important question to understand your tastes in design style, colors, etc)
Have you researched your online competition so you have an idea of what you do and don’t want on your site? What do you NOT want on your site in terms of text, content, etc.?
Where is the website content coming from? Who’s responsible for updating it? Is it ready for use on your website?
Are you planning to do online sales? If so, what is the product, and how many items do you want to sell online?
If you were using a search engine, what words or phrases would you use to find your site? Which of these words or phrases is most important? Second? Third?
How do you plan to encourage repeat visitors and referrals?
How did you hear about Sideways Designs?